On the basis of analyzing the status quo of China's sport industry, the paper focuses on three major websites of Sohu, Netease and Sina. By the ways of market survey and website observation, the paper analyzes the status quo of those websites, including the source of sports news, channel columns, attitude of the audience, etc. The conclusion is that there still exist the problems of lacking in-depth reports, low reliability, insufficient information management and entertainment attitude toward sports issues. Practical suggestions are put forward. |