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| “一带一路”战略布局下我国体育产业融合路径研究 |
| China’s Sports Industry Integration under the Strategic Layout of “One Belt and One Road” |
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| DOI： |
| 中文关键词:“一带一路” 体育产业 战略布局 产业融合 |
| 英文关键词:One Belt and One Road sports industry strategic layout industrial integration |
| 基金项目:辽宁省社会科学规划基金资助项目（L15CTY001）；上海体育学院研究生教育创新基金资助项目（y jscx2015025） |
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| 中文摘要: |
| 2014年10月20日，全民健身升级为国家战略；2015年3月28日“一带一路”成为国家战略。同为国家战略，涉及的战略结构与战略领域均不相同。本文立足“一带一路”战略背景下，具体分析我国体育产业与“一带一路”战略布局涉及产业的融合发展路径，运用文献资料法等研究方法对该问题进行较为细致的探讨，得出3条具体的产业融合路径：（1）公共路径——国家体育产业融合路径；（2）组织路径——基于体育产业相关组织与俱乐部间的融合路径；（3）公民路径——基于公民个体消费与体育行为的融合路径。本文旨在从产业角度分析两个战略之间的融合具体路径，并对体育产业发展提供相关支持。 |
| 英文摘要: |
| On October 20, 2014, mass fitness was upgraded to the national strategy. And "One Belt and One Road"also became national strategy on March 28, 2015. But the strategic structure and domain they involve are not the same. Based on the background of the strategy “One Belt and One Road”, this study analyzes the integrate development path of China’s sports industry and the industries involved in the strategic layout of “One Belt and One Road”. Using the method of documentation, the three specific industry integration paths are obtained: 1. the public path - national sports industry integration; 2. the organization path - based on the integration of the related organizations and clubsof sports industry; 3. the citizen path - based on the integration of individual consumption and sports behavior. The study aims to find out integration paths for the two strategic measures from the aspect of industry so as to provide support to the development of sports industry. |
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