中央电视台春节联欢晚会武术节目的发展演变与现状

Development History & Status Quo of Wushu Program at the CCTV Spring Festival Gala

DOI：

中文关键词:武术节目发展演变现状对策

英文关键词:Wushu program development evolution status quo measure

基金项目:

作者	单位
明磊	上海师范大学体育学院
刘文武	北京体育大学研究生院
薛源	四川师范大学体育学院

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中文摘要:

通过视频分析、文献资料以及专家访谈法，阐述了中央电视台春节联欢晚会武术节目从初始摸索阶段——开拓发展阶段——走向成熟阶段的发展演变过程。分析了春晚武术节目的发展现状及特点。并根据目前所存在的一些问题，提出了发展对策：准确定位、突出自身特色；鼓励新演出单位、增强新陈代谢能力；确立内容为王的理念，深入开发武术文化等。

英文摘要:

With the methods of video analysis, document study and expert interview, the paper discusses the evolution of the Wushu program at the CCTV spring festival gala. The program can be divided into three stages: the initial exploratory stage, the pioneering and developing stage and the mature stage. The paper analyzes the status quo and characteristics of the Wushu program at the spring festival gala. Based on some existing problems, it puts forward the concept of accurate positioning, highlighting its own characteristics, encouraging new performance groups, improving metabolism ability and insisting on the idea of “content is king” as well as the development way of further expanding Wushu culture.

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