全球化背景下的竞技体育强国探究——以德国为镜

On the Sports Power with the Background of Globalization: Taking Germany as a Mirror

投稿时间：2016-09-19

DOI：

英文关键词:Germany sports power brand event threat challenge coping strategy

基金项目:上海市教委创新重点课题资助项目（13ZS109）

作者	单位	E-mail
李宝华	浙江师范大学附属杭州笕桥实验中学	baohuali00@163.com
刘志民	上海体育学院

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中文摘要:

以SWOT分析法对德国竞技体育强国的进程进行了分析。结果显示：1990年后，德国竞技体育内部优势明显，主要体现在其制度统一后的国情、经济的复苏、竞技体育理念的改变和精英体系的严谨、规范；德国竞技体育面临的外部挑战主要来自欧盟，也包括美国、澳大利亚等国。统一后的德国，面对一系列的威胁和挑战，在遵循全球化背景下的评价标准的前提下，不断进行战略选择，制定竞技体育战略，以规避威胁，应对挑战，成为竞技体育强国。

英文摘要:

An analysis was made on the development process of Germany, a competitive sports power, with the method of SWOT. The result shows that after the year of 1990, the internal advantage of German sports is quite clear. This can be seen in its revival of the national conditions and economy after the unification of the political systems, the change of the competitive sports concept and the precision and specification of its elite athlete system. The challenge from the outside the German sports are facing is mainly from EU, including the US and Australia. Germany, after the reunification, is facing a series of threats and challenges. On the premise of following the evaluation criteria with the background of globalization, the continuous strategic selection, the stipulation of competitive sports strategy, avoiding threats and facing challenges are the only ways we can choose to help China become a power of competitive sports.

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