On the basis of reviewing the development of the core concept of "ama-teurism"of the intercollegiate athletics in UK and US, the article introduces BUCS and NCAA, the two management models in those countries. It discusses the specific performance of "ama-teurism" in the intercollegiate athletics in UK and USA from the three aspects of joint management of government and society, commercial op-eration with the concept of amateurism and coexistence of scholarism and sports. Based on the experience of UK and USA, the article puts forward the suggestions of changing the values, rationalizing the management structure and promoting the commercial operation in order to enhance the development of intercollegiate athletics in China. |