草根·职业·梦想:中国sportsmanship之时代特征探析——以“矣进宏CBA首秀”为例

Grassroots, Profession, Dream: An Analysis on Contemporary Characteristics of Sportsmanship in China : A Case Study of YI Jinhong's CBA Debut

投稿时间：2024-05-07

DOI：10.12064/ssr.2024050703

中文关键词:体育精神 CBA 草根精神互惠道德篮球体育新闻 BERTopic

英文关键词:sportsmanship CBA grassroots spirit benefit for all basketball sports news BERTopic

基金项目:国家社会科学基金项目（23BTY060）

作者	单位
燕阳	山东师范大学体育学院，山东济南 250358
李斌	山东师范大学体育学院，山东济南 250358

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中文摘要:

平凡草根书写逐梦华章，是中国体育精神（sportsmanship）的独特浪漫。通过自然语言处理模型BERTopic，以及媒介框架与“诠释包裹”理论，挖掘“矣进宏CBA首秀”的媒介框架设置以及舆情主题特征，进而以小见大剖析中国sportsmanship的时代特征。认为：“矣进宏CBA首秀”拥有“感恩与回馈”“拼搏与追梦”“助力与团结”“错愕与反思”“小梦与大梦”五个框架，舆情网络围绕草根与职业的身份对立展开，进而呈现出以“草根精神—敢梦敢当”的希望传递、“团结互惠—爱之道德”的国家赓续、“人格尊重—超越规则”的公平竞争为主要时代特征的sportsmanship。

英文摘要:

Ordinary grassroots writing the chapter of pursuing dreams is a unique romance of sportsmanship in China. By using the natural language processing model BERTopic and the theories of media frames and "interpretive package", we explore the media frame settings and public opinion theme characteristics of YI Jinhong's CBA Debut, and then attempt to gain an insight into the contemporary characteristics of sportsmanship in China with this case analyse. We reach the following conclusions: YI Jinhong's CBA Debut has five frameworks including Gratitude and Feedback, Struggle and Pursuit, Help and Unity, Confusion and Reflection, Small Dream and Big Dream. The public opinion network revolves around the opposition between grassroots and professional identity, and then unfolds the sportsmanship characteristic of the era, including the hope transmission of Grassroots Spirit: Dare to Dream and Dare to Be, the national inheritance of Unity and Benefit for All: True Love, and fair play of Personality Respect: Beyond Rules.

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