我国在役运动员商业价值开发的困境及其发展思路
Monitoring the Pre-Game Training of Archery
Received:March 28, 2007  
DOI:
中文关键词:在役运动员  商业活动  思路  体制  政策保障
英文关键词:active athlete  commercial activity  way  system  policy security
基金项目:
Author NameAffiliation
ZHANG Hua-xin Institute of P.E.,Liaocheng University 
Tian Kun  
ZHAO Bing-jun  
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中文摘要:
      运用文献资料调研、理论分析等方法,对我国在役运动员商业活动现行制度、完善在役运动员商业活动制度的重要性以及在役运动员商业活动现状进行了分析研究,提出我国在役运动员商业活动的发展思路及体制政策保障。
英文摘要:
      By the ways of literature study and theoretical analysis, the article analyzes the current system for active Chinese athletes participating in commercial activities, the importance of perfecting the current system and the atatus quo of their participating in commercial activities. It suggests the ways for the development of the active Chinese athletes' participating in commercial activities and the systems and policies securing the development.
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