上海浪琴环球马术冠军赛风险管理研究
Study on the Risk Management of Shanghai Longines Global Champions Tour
  
DOI:
中文关键词:上海环球马术冠军赛  风险  体育赛事
英文关键词:Shanghai Global Champion Tour  Risk  Sports Event
基金项目:
Author NameAffiliation
WU Qian School of Economics and Management, Shanghai University of Sport 
LI Yan-chao  
YANG Zhong-hua  
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中文摘要:
      本文通过实地考察法、访谈法等研究方法,探讨了对上海环球马术冠军赛进行风险管理的必要性,进而从自然风险、组织风险、经济风险、政治风险、政策法律风险和技术风险等方面分别分析了上海环球马术冠军赛可能存在的风险情况,并提出了相对应的风险解决措施。对于今后提高该类赛事的风险意识、规避赛事风险、保障赛事成功运作具有重要的借鉴意义。
英文摘要:
      By the methods of on-the-spot investigation and interview, this paper discusses the necessity of risk control for the Shanghai Global Champions Tour and analyzes the possible risk of Shanghai Global Champions Tour from the aspects of natural risk, organization risk, economic risk, political risk, policy and law risk and technology risk.It puts forward the corresponding solutions for improvingevent risk awareness, avoiding the riskand guaranteeing the successful operation in future.
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