武术电视传播:文化为魂
TV Broadcast of Wushu - Taking Culture as the Soul
Received:April 16, 2009  
DOI:
中文关键词:武术  文化  电视传播  后奥运
英文关键词:wushu  culture  TV broadcast  after the Olympic Games
基金项目:
Author NameAffiliation
GUO Jiang-yong Shanghai Sports University 
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中文摘要:
      中华武术是受中国传统儒、道、墨、释等文化影响而形成的一种体育文化,讲求武德伦理、自修兼济、艺术审美,蕴含着儒家的仁义思想,墨家的非攻思想,道家的自然思想,佛家的救世思想,强调身心一元;目前中国电视对武术以固定化栏目传播的主要是技击武术。对武术技击的放大传播从某种程度上戕害了武术文化,导致了受众对武术的误解,从长远来看不利于武术文化的整体传承;在后奥运时代中国传统文化复兴的背景下,武术电视传播需以“文化传播”为魂,采用“文化、技击、艺术”等多元传播形态,运用多种节目形式展现武术的“原貌”与“全貌”。
英文摘要:
      Chinese wushu is a sport culture enfluenced by Chinese traditional cultures of confucianism, taoism, mohism and buddhism. It focuses on virtue, self-cultivation and aestheticism and comprises of the benevolence of confucianism, the fighting against unjust wars of Mohism, the nature concept of Taoism and the salvation of Buddhism. It lays emphasis on physical and mental unity. At present, the TV broadcast of wushu in the fixed columns is mainly the martial arts of attack and defense. The over dissemination of attack-and-defense wushu has done harm to the culture of wushu to some extent and has resulted in misunderstanding of wushu by the viewers. Therefore, it is not conducive to the overall transmission of wushu culture. With the background of reviving the Chinese traditional culture after the Olympic Games, the TV broadcast of wushu should be based on the soul of cultural dissemination and adopts the pluralistic dissemination ways of culture, attack & defense and art. Different programs should be arranged to display the original appearance and complete appearance of wushu.
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